Kim Mackenzie-Doyle

IDI's President Kim Mackenzie-Doyle

#designpopup’s first event in Ireland was an inspirational one for us when we were lucky enough to work with President of the Institute of Designers Ireland, Kim Mackenzie-Doyle.

It was a privilege to collaborate with this extraordinary design leader and her team on our two-day #designpopup satellite event at the glorious Smock Alley Theatre in Dublin.

Not only did we love Kim and her team’s enthusiasm and energy for all things design but their hands-on help made our introduction to Ireland’s A&D community fun, relaxed, productive and highly successful.

Kim took the helm at IDI, Ireland’s largest and oldest design association, twelve months ago and in that time has established two important initiatives which chime with our own deeply-held convictions.

The first, a national day of design in aid of #mentalhealth partnering with charity AWARE, and the second IDI Why Design, an online platform showcasing current female designers and design opportunities.

With #genderinequality now at the forefront of the national discussion, Why Design is an essential contribution to the design community and its ambitions to right historic wrongs.

Aimed at students, their teachers and guidance counsellors Why Design showcases what design is, how to develop a career and where to study across Ireland.

But we think that it is in the case studies that the true power of the initiative lies. Real examples of women working across the design spectrum underline that while the gender imbalance still exists there are opportunities out there for woman to succeed.

Why Design will give women the tools to take the important step into the world of design.

Kim’s personal history as an internationally recognised product designer, heading up #designCORE, Head of Design and Innovation and partner in tech start-up HUB Controls and her extensive academic career, make her uniquely placed to advance the argument for gender equality across the design sector.

We applaud her initiative, leadership and vision and very much look forward to working with Kim and her team in Ireland again.

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